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The Brand Manager’s Guide to China’s Beauty and Fashion Market
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Perfume
Mastering China’s E-commerce Festivals: A Beauty Brand’s Guide to Dominating 11.11, 6.18, and Beyond
STRATEGY
Mar 13
The Chinese Context: Navigating Brand Equity in the World’s Most Dynamic Digital Market
STRATEGY
Mar 5
How to Master Your Marketing Budget for a Winning Tmall Global Launch
DIGITAL MARKETING
Feb 25
Make or Break: How Your Marketing Agency Shapes Your Brand’s Success in China
STRATEGY
Feb 25
Unveiling the Power of the Little Red Book: Marketing Beauty in China's Untapped Market
REDNOTE (LITTLE RED BOOK)
Jan 16
The Rise of TikTok influencers finding a home in China's Little Red Book
REDNOTE (LITTLE RED BOOK)
Jan 15
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